Facebook has implemented technology techniques such as artificial intelligence and thousands of individuals working on safety as this year’s “main focus” is on protecting the integrity of upcoming elections in several nations, including India, on its platform, its founder and CEO Mark Zuckerberg said.
Zuckerberg said that Facebook improved its safety characteristics to avoid the spread of data by trolls.
Cambridge Analytica, a British company linked to Donald Trump’s presidential campaign, has slammed the social media giant over a major data breach scandal.
“We successfully deployed some new artificial intelligence (AI) tools in last year’s U.S. Senate Alabama Special Election to remove Macedonian trolls that tried to spread information during the election. We now have about 15,000 people working on security and content review, and by the end of this year we will have more than 20,000,” Zuckerberg told reporters during a conference call.
Several Indian states like Karnataka, Madhya Pradesh, Rajasthan, and Chhattisgarh are planned to go to this year’s polls and the general elections are due in a little over a year.
A day previously, Zuckerberg said that by taking down Russia’s Internet Research Agency (IRA) pages targeting the US, Facebook had taken major measures.
“We have been working to root out the IRA and safeguard the integrity of elections around the globe since we became conscious of their activity after the 2016 U.S. election,” he said.
“There’s been a number of significant elections that we’ve concentrated on. A few months after the 2016 election, there’s been a French presidential election and we’ve implemented some fresh AI instruments that have taken over 30,000 false accounts,” he said.
The firm created a fresh playbook in German election to work with the local election commission on sharing data about threats it got, he said.
“We have more jobs to do here and we will continue to work very hard to protect against them. There’s the Mexican presidential election, large elections are taking place in India and Brazil, as well as in Pakistan and Hungary and, of course, a number of other nations and the US,” he said.
Zuckerberg highlighted three distinct kinds of activity that needed distinct combat strategies.
First, are the spammers, the second is the government that tries to impede elections, and the third is only polarization, and sometimes a lack of truthfulness, in what you describe as the press, he said.
“If we just do it so that the economy stops working for them, they’re going to move on to something else. I mean, these are literally the same kind of people who sent you Viagra emails in the 1990s. We can attack it on both sides. On the revenue side, we’re doing it so they can’t run the Facebook ad network,” he said.
The second category is the problems of the national security sort, Zuckerberg said, adding that this is the interference with the Russian election.
“What we need to do to fix that is to define these poor actors… What we need to do is to monitor that very closely to be able to remove it completely from Facebook,” he said.
Zuckerberg claimed that when researched carefully over time, some media organizations that are sanctioned news outlets in Russia obviously emerge as organizations that are wholly owned, controlled and operated by the IRA.